This Spring Konstrundan organizes a webinar and workshop for artists with the theme of personal branding and visual storytelling. The events are ideal for artists looking to strengthen their online presence. During these two sessions, you’ll receive practical tools to present your art through social media, portfolios, websites, and project proposals.
Webinar: Personal Branding for Artists
Thursday 24 April, 14.00–15.30. Online
Personal branding extends beyond social media—it’s crucial for an artist’s website, project proposals, and any offers they send out. The strategies covered in the webinar will help participants create a cohesive and compelling brand identity that works across all platforms.
Workshop: Visual Storytelling for Artists – Practice Session
Tuesday 6 May, 13.00–16.00. Kulturhuset Grand
Your artistic identity deserves to be seen, understood, and remembered. In this hands-on workshop, you will learn the process of shaping an authentic and engaging artistic presentation, one that highlights both the artwork and the artist behind it.
Both events are guided by Pola Laamanen who specializes in personal branding and visual storytelling. Her work has been featured in Vogue Scandinavia and Embroidery Magazine, and she has collaborated with brands such as Marimekko, Mum’s, AIDA Impact, and BUCKET Agency.
The workshop will be conducted in English, but Pola can also support participants in Finnish (selkosuomi) if needed.